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Our blogs cover the history, philosophy, economics, and technology of internet personalization (with Crosshatch). Copy all 40+ into your favorite long-context AI like Claude Opus to learn more.

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1/6/2025

See all our blogs here. Copy them into your favorite long-context AI like Claude Opus to learn more. We'll keep the link up to date as we publish new blogs.

Here are some questions you might ask AI like Claude.

Fundamentals

- What is the gist of Crosshatch manifesto?
- What is hyper-personalization?
- How does Crosshatch work?
- What problem is Crosshatch trying to solve?
- How does Crosshatch relate to the history of web personalization?

Technical architecture

- What is YMMVC architecture?
- How does Crosshatch enable interoperability?
- Is Crosshatch an identity layer for personalization: why identity v browser or OS?
- How does Crosshatch secure user data and context?
- How does Crosshatch's "AI-native auth" work?
- What makes Crosshatch an "Authorized Agent"?

Business and positioning

- What is Crosshatch's business model?
- Does Crosshatch have a chicken or egg problem?
- Why do I need Crosshatch v first party data?
- Why did previous personalization attempts fail?
- How does Crosshatch fit into the "Logged-in Web" trend?
- What are "Thick Apps" and why are they important to Crosshatch's strategy?

Comparisons and differentiation

- Is Crosshatch like a personal AI agent?
- Why isn't Crosshatch web3? Or an open protocol?
- Is Crosshatch a data broker?
- Crosshatch seems similar to Solid Project – is it?
- How is Crosshatch different from clean rooms and data consortiums?
- How does Crosshatch compare to traditional CDPs and DMPs?
- Why not just use browser or OS-level AI?

Features and applications

- How does Crosshatch enable Proactive AI?
- How does Crosshatch enable Generative UI?
- How can Crosshatch help me ship Adaptive Commerce?
- Is Crosshatch like a modern cookie?
- What are Crosshatch Webhooks and why are they important?
- How does Crosshatch's personalized reranking work?
- What kind of developer tools does Crosshatch provide?

Philosophy and economics

- What is Crosshatch philosophy to data sharing?
- Is personalization with AI economical? What about v existing solutions like Algolia or AWS Personalize?
- Where does value accrue in AI (even with a service like Crosshatch)?
- What is data gravity?
- Will Crosshatch cause price discrimination?
- How does Crosshatch balance privacy and personalization?
- What is Crosshatch's view on "rationalist privacy"?
- How does Crosshatch relate to Foucault's ideas about identity and power?

Implementation and integration

- How do I get started with Crosshatch?
- What does it take to integrate Crosshatch into my application?
- How does Crosshatch handle different types of user data?
- How does Crosshatch handle data syncing across applications?

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Collecting our thoughts

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